Business

An introduction to the construction and interpretation of financial statements, valuation of assets, financial ratios analysis, and the construction and use of budgets for decision making.

BUS 141 will introduce the language and basic frameworks of supply chain, including sourcing and purchasing management.

An introduction to data-driven decision-making for business. Topics include exploratory data analysis and summarization; basic statistical concepts including measures of central tendency, confidence intervals, and hypothesis testing; and basic linear regression and predictive modeling.

This course covers best practices for visualizing and communicating with data. Topics include design principles for
visualizing data; presentation skills with a focus on communicating data-driven insights; data dashboards; use of
statistical software for more efficient communication

This course examines the venture creation process within a startup ecosystem.  This course will take students to the next level after the "lean-startup" methodology.

Applies marketing principles, practices, and theories to formulate strategic marketing plans and solutions for U.S. and global markets. Builds analytical skills in diagnosing marketing problems, identifying opportunities, analyzing alternative courses of action, and recommending marketing strategies and action plans. Emphasizes decision-making, financial and ethical analysis, and individual and team assignments involving marketing cases, field projects, class discussions, written reports, and oral presentations.

Efficient project management has become an integral part of successful organizations. The purpose of this course is to increase technical and people
skills related to project management within a variety of organizational structures. Students will engage in all facets of project management methodology in an organizational context. 

This course will emphasize problem solving in business contexts using data analytics. The course focuses on predictive modeling, data mining, and decision support systems. It combines theoretical development of analytic tools with practical, hands-on experience using programming software to examine

This course provides a basic toolbox for forecasting and risk analysis. It covers basic time series regression models, volatility modeling, and simulation and sensitivity analyses. Students will practice selecting, validating, and interpreting different models, and we will estimate the models using R.

This course examines the field of transportation in today’s modern, intermodal business environment. Transportation is examined at both the micro- and macro-level by exploring the significance, economics, regulation, selection, and primary mediums of/within the field of intermodal transportation, including rail, road, air, and water freight. 

This course will explore how marketing and entrepreneurship affect and are affected by one another.  Concepts from each of the two areas will be examined to determine how concepts apply to, and how the concepts can aid, in the practice of one another. 

This course provides an in-depth understanding of the principles, processes, and practices of professional selling and effective sales management. Students will explore both the art and science of selling, focusing on the development of relationship-based strategies, communication techniques, handling customer objections, sales forecasting techniques, and ethical sales behavior. The course also examines the strategic role of sales in an organization, including recruitment, training, motivation, and evaluation of sales teams. Students will gain practical skills in personal selling, account management, and customer relationship management (CRM). Through case studies, simulations, and real-world scenarios, students will master the sales process, from prospecting to closing, and develop the competencies needed to succeed in sales careers or lead sales operations within diverse industries.

This skills-based business communication course equips students to effectively make oral presentations alone and in teams, lead meetings, and write for a business audience. Students will learn how to create a sensory experience in their oral presentations, while clearly presenting information, facts and data. Students will practice writing concise summary reports and adopt acceptable business conventions for various correspondence mediums. Prerequisite: Sophomore standing.

In this course, students learn financial analysis by writing an in-depth report of a particular corporation of their own choosing. By building a financial model, applying it to a real-time data, and comparing their analysis to real-world analysts, students learn the methods, joys and challenges of financial valuation.