Students in this applied team use their communication and marketing skills by communicating with our communities through regular webpage, blog, Facebook and Twitter updates; coordinating with local press, including newspapers, for coverage of events; creating and distributing other advertisements around campus and Richmond; preparing an annual newsletter; and preparing a report covering the semester's marketing activities and their efficacy (including a comparative analysis of data related to web traffic and visitor attendance) and suggesting future directions (due during exam week each semester or prior to a JMM Advisory Board meeting). Members undergo IT training for managing Earlham-based web pages, and read and sign our Social Media Policy.